Calling her new shoe line “dope,” Zendaya’s collection is absolutely just that.
Starting out as a Macy’s and Old Navy model, the 18-year-old Disney
star and singer of the hit song “Replay” is now making shoes rather than
modeling them. Naming the line Daya after herself, a childhood nickname
she was called by loved ones, Zendaya is getting a little help from her
stylist, Law Roach.
“Together, the duo created a line of sky-high heels, fringed flats,
summery sandals and sporty wedge sneakers, which will range in prices
from $125 to $175, inspired by the star’s personal red-carpet style and
the women in her life,” reports
PEOPLE.
Saying she was “inspired by everyday women,” she tells PEOPLE of how
she interviewed her niece and sister, a college student and working
mother, respectively, “how do they find stuff, how much would they pay
for a good shoe and what they are looking for [in a shoe]?”
“The kind of women we’re targeting are real women [who] want a good
shoe they can wear to their job interviews, but still be stylish and not
break the bank,” said Zendaya. “But it’s not like that typical look for
less. No, these are dope shoes and you don’t have to spend three years
trying to buy them.”
Working with Camp Google, recently kicking off “Music Week,” Zendaya
and Taylor Swift, who she worked with on “Bad Blood” posed for the
camera, with the new star speaking briefly on the veteran diva. Meeting
over text, Swift is “really a sweetheart,” she said, adding that Swift
has “every reason in the world not to be a nice person, you know what
I’m saying?
“It’s cool to see her remain and still be that. She treats everyone
like they’ve been friends forever,” she said. “It just felt really
relaxed, chill and everybody got to be a part of it in a big way, so I
was really lucky to be a part of it. It was a great experience for
sure.”
Also a dancer, Zendaya’s leanness and long legs make her a perfect figure for fashion. After spotting her on the street,
Vogue said the starlet was “on the street keeping things fresh and youthful but with a polished twist.”
“The trick to achieving this balance is through the right fit, cut,
and accessories,” reports the high fashion magazine. “Zendaya’s
criss-cross bandeau top of her Solace London one-piece provides
interesting geometry and hints at skin, while high-waisted, flared
culotte-styled pants provide a voluminous counterpoint and elegant
finish.”
When asked what was her favorite pair of shoes from the line, the
star said it would be “impossible” to decide. “I will not answer that
question! But I will say that every shoe is definitely infused with [our
aesthetic],” said Zendaya. “I’m not a big fan of flats, I’ve never been
a big fan of sandals, and so it was kind of like, ‘How do I make a
version that I would wear on the red carpet, that I think is chic?’ ”
